Amanda de Cadenet
Amanda de Cadenet’s photography has been variously described as ‘truthful’, ‘haunting’, ‘radiant’ and ‘intimate’. The renowned fashion and portrait photographer shoots advertising campaigns, Hollywood icons, rock royalty and friends at play alike, always infusing her work with an appealing honesty and authenticity, and an original vision.
De Cadenet began taking pictures in her early teens and as a result, her impressive photography career already spans nearly 20 years. She is the youngest woman to shoot a Vogue magazine cover and has photographed many of the most influential figures in popular culture including Drew Barrymore, Sofia Coppola, Demi Moore, Mary J Blige, Eva Mendes, Serena Williams, supermodels Karen Elson and Amber Valetta, Keanu Reeves, Beck, The Vines and The Strokes, working with magazines as diverse as Vanity Fair, Vogue, Rolling Stone, Dazed and Confused ,Glamour , Harpers Bazaar and The New York Times Magazine . Her campaigns for the likes of Converse, Reebok and M&S had a cool, frank and unaffected aesthetic.
She released her first book of photography Rare Birds, in 2005, a ten-year retrospective that truly captured contemporary lifestyle on the cutting edge. Her insider status had allowed her unprecedented access to a provocative cast of characters, some wildly famous, others just anonymous by-passers; all inspired something in her. And her candid portraits humanized these larger than life characters, capturing the zeitgeist and providing an intimate view of their daily lives.
De Cadenet has used her position to help draw attention to the plight of women and girls and has committed to representing women authentically and sensitively through her work. In 2010, she launches 140Women. The web based show will feature intimate interviews with high profile celebrity role models and exceptional women from the worlds of entertainment, fashion, business, health and politics, discussing relationships, spirituality, career, finances, health and human rights.
De Cadenet began her career at the tender age of fourteen as the fearless host of two of the UK’s most successful television shows. She became one of the UK’s best known personalities, lauded for her natural talent and ease in front of the camera. She eventually decided that her true place was behind the camera, telling stories through images.
Like many before her, huge fame at such a young age came at a price but de Cadenet overcame those hurdles and her fervent hope is that by sharing her story and those of other role models, she can truly help women undergoing similar experiences. 140Women aims to motivate and inspire women around the world, and will partner with non-profit organizations and women’s support networks to provide practical information and advice.